Hella Jongerius” 300 unique ceramic vases

Celebrated Dutch designer Hella Jongerius has an obsession with imperfection. She developed 300 unique vases to acompany special editions of her new book, Hella Jongerius:Misfit. The video below runs you through the entire production process of the vases.

We often think of 3D printing as the de facto technology for developing unique objects. Hella”s vases however are caramic and made by the venerable Royal Tichelaar Makkum (the Netherlands oldest company, founded in 1572). I think it is interesting to watch designers experiment with unique, with designing something that will be result in many different items that somehow stay well within the designer”s intent. Mr. Tichelaar hits the nail on the head in the video, “its not designing, its creating. Its exploring, its experimenting. Sometimes its very nice and somethimes you think its a bit strange, but its always beautiful. It always has a value, which you would like to cherish.” This is the best explanation I”ve heard yet of what families of unique products and generative design should feel like and be. It takes a manager of a ceramics company founded in the 1500”s to be able to explain the future of generative design so well.   

Via Good.